TouchCon describes itself as an advertising reward platform that scans Smart QR Codes (SQC) for advertisements and connects users with advertisers. The 'TouchCon QR' platform will randomly reward TouchCon users who scan the SQC in advertisements. Online and offline stores will utilize SQC with the goal of driving sales and brand promotions. SQC is a QR code that is randomly encoded with the value of the TouchCon and is designed to randomly reward users for scanning QR Codes. TouchCon plans to offer a one-stop service through the 'TouchCon QR' application, which is slated for a Q2-2019 launch.